Translucent plastic film is a surprisingly tricky substance to recreate with natural materials, unless you add suspect chemicals. This is why Arjowiggin’s achievement with Sylvicta is all the more impressive.
A translucent barrier paper made entirely out of wood fibre, with no chemical treatment, it is aroma, oxygen and grease-resistant, and ideal for packaging both food and cosmetics. Its ability to decompose without releasing any harmful chemicals ticks another box. It is not quite as transparent as its plastic alternative - which could create a barrier to entry with consumers - but clear and consistent communication about the benefits it brings, will help steer people towards this circular, toxic-free solution.