Every fashion brand on the planet is claiming to produce ‘sustainable’ and ‘conscious’ (what does that even mean)? collections. That means it is becoming both harder and more urgent for those brands, who are using authentically renewable, circular and plastic-free materials to prove it to their customers.
Now Nativa enables brands to do just that – it is a branded premium Merino wool, sourced from certified responsible farms, that offers blockchain-based traceability throughout its entire supply chain, from farm to finished garment.
