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PaperFoam

Half Magic Beauty's PaperFoam eyeshadow compacts and Forever Palette / Source: Half Magic
Abrasion-ResistantAsiaBeautyCelluloseCompostableEuropeFood & BeverageFood GradeLightweightLow-CarbonNorth AmericaPackagingPaperFoamRecyclableRegenerativeRigid

WHAT WE SAY:

Sustainable packaging alternatives that can act as instant drop-in replacements for plastic are the new status quo. But we're under no illusions that the world of biomaterials is contending with challenges around scalability, price parity, and transitional ease. One material has already proven it can overcome these barriers.

Using only four "exclusively natural" ingredients – starch, cellulose, water, and a unique 'premix' – PaperFoam delivers a pleasingly tactile solution with unrivalled versatility. The bio-based packaging material fits seamlessly into the paper recycling stream and is home compostable, breaking down into organic matter in under three months. In PaperFoam's own words, sustainable packaging is no longer a trend, but "a necessity". And the company's dogged determination to deliver a simple yet sophisticated plastic-free alternative proves that it can walk the walk. 

PaperFoam

ARE YOU A MAKER?

We’ve selected the world’s most INNOVATIVE makers of plastic free materials to work with us. Connect with global brands and designers to CREATE WHAT’S NEXT.

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