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Glassine

BeautyCelluloseCompostableFlexibleFood & BeverageFood GradeGlassineHardwoodMoisture BarrierOil ResistantOxygen Barrier PackagingPaperRecyclableTransparent

WHAT WE SAY:

Paper-based solutions are, on many fronts, leading the way for plastic-free packaging – they are renewable, familiar and inherently biodegradable.

Often mistaken for plastic, glassine is a translucent, glossy member of the paper family, providing all these benefits and more, as it is also resistant to air, moisture and grease. Generally, glassine is only made from virgin wood and the manufacturing process can be energy intensive, so we would not recommend this as the only paper solution in your roster. But if you are in need of a protective, translucent material that can give plastic a run for its money, this is a real contender.

Glassine envelopes / Source: JBM Packaging

WHAT IS GLASSINE?

  • Glassine is a smooth and glossy Paper product made from Hardwood trees such as aspen, oak, birch and gum.
  • Production begins in the same manner as many other wood pulp-based products, by debarking and chipping the tree and cutting the logs into pieces for pulping. While standard paper can contain some lignin – the second most prevalent constituent of wood after Cellulose – it must be removed entirely from the pulp when making glassine as it can cause it to discolour over time.
  • Once separated, the pulp can be bleached or dyed if desired. It is then pumped through a wire cloth to create the fibres. Calendaring is the next step in all paper production, however, glassine is put through the process multiple times, known as supercalendering. This involves feeding the paper through alternating hard and soft rollers, which apply heat or cooling, pressure, and friction to homogenise the fibres and buff the surface.
  • The supercalendering process also makes glassine acid-free and pH-neutral. It is therefore resistant to changes in its structural properties when in contact with other chemicals or structures.
  • Due to its multiple unique, resistant properties, glassine has traditionally been used for release liner, which holds stickers and labels. It also has a history of being utilised to protect stamp collections, books and art. As demand for sustainable materials has risen, its applications have expanded to include polybag alternatives, food wrap and beauty packaging.
  • Glassine is naturally transparent but it can be dyed. Other finishes include: rotogravure, flexo, offset and digital printing. Embossing is also possible, however, the smooth finish makes it a tricky process.
  • As an uncoated paper product, glassine is recyclable at the kerbside, biodegradable and compostable.

KEY PROPERTIES:

  • Compostable
  • Flexible
  • Food Grade
  • Moisture Barrier
  • Oil Resistant
  • Oxygen Barrier
  • Recyclable
  • Transparent

INDUSTRY:

  • Beauty
  • Food & Beverage
  • Packaging

AVAILABILITY:

Mass Market


DIVE DEEPER:

  • Following COVID-19 supply chain disruptions, which saw sales plummet, glassine sales were on track to surpass 1.8 million tonnes in 2021, driven by an increasing popularity for its use in food packaging.
  • Bleached glassine currently has the majority market share. However, as brands and consumers move towards more natural processes and finishes, unbleached glassine is expected to grow at a CAGR of 5.7%.
  • The top exporters of glassine as of 2020 were Finland, Italy, China, France and Taiwan, while the top importers were Germany, Poland, Luxembourg, Spain and France.
  • Approximately 180 billion polybags are produced every year to store, protect and transport apparel, accessories and footwear, and less than 15% of them are collected for recycling, while studies have found that as much as two-thirds of branded grocery packaging cannot be recycled at the kerbside.
  • Conversely, despite its plastic-like appearance, glassine can be recycled at the kerbside and biodegrades like all other papers. Paper has high recyclability rates – approximately 46 million tonnes of papers and paperboard were recycled worldwide in 2018, presenting a recycling rate of 68.2%, the highest among all household waste.
  • The versatility and durability of glassine has prompted a rise in the number of products made from the material. Beauty brand Sbtrct uses glassine to package its cleansing soaps; Vela has developed a glassine alternative to polybags; and floral packaging supplier Decowraps uses glassine for bouquet sleeves and skirts. Echoing the use of glassine for crisp packets in the early 20th century, The Good Chocolate Company uses glassine for its chocolate sample packaging.
  • To ensure responsible sourcing, many manufacturing companies offer certifications, including FSC, PEFC and Rainforest Alliance.
  • While glassine is generally made from virgin wood pulp only, sustainable packaging manufacturer Grounded now offers FSC-certified recycled glassine paper as an option.

KEY FACTS:

1.8mn tns

Glassine sales were on track to surpass 1.8 million tonnes in 2021

5.7%

Unbleached glassine is expected to grow at a CAGR of 5.7%

180bn

polybags are produced every year


Key Questions to Ask:

Can you push for recycled fibres?

Glassine is broadly made from only virgin fibres, yet using recycled fibres can consume 31% less energy. Can you connect with suppliers like Grounded which use recycled fibres, or encourage existing suppliers to trial recycled feedstocks?

Are glassine’s properties a must?

Its moisture resistance, neutral pH, durability and translucence make glassine ideal for food and personal care, and as a plastic-free alternative to polybags and product windows. However, supercalendering is more resource-intensive than conventional paper-making, so consider whether your application really needs these qualities or whether a standard paper solution would work instead.

Is your supply chain certified?

Globally, four billion trees are felled every year for paper production, which puts immense pressure on forests. Ensure your wood fibres come from sustainably managed forests with the assurance of certifications like FSC.

Can you work with the material’s natural properties?

Bleaching, dyeing and pigmenting all add to the resource intensity of glassine production, so consider whether you can lean into the natural, glossy and translucent properties of glassine with your design. After all, research shows that consumers tend to associate clear products with purity and environmental friendliness.

Is your supply chain robust?

With global paper prices rising as more businesses convert to sourcing wood from sustainably managed forests, COVID-19 repercussions, and supply chain issues as a result of the Ukraine war, many businesses are reporting paper shortages around the world. Currently, there is more demand than supply. Check if your supply chain can withstand these shocks.

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