Puma RE:SUEDE

WHAT WE SAY:

Footwear is the fashion industry’s biggest sustainable challenge. We know how to eliminate plastic from our clothes, even if we don’t want to pay for it. But eliminating plastic from our shoes, especially the ubiquitous sneaker category, is hard.

It’s an urgent problem, given that over 23 billion pairs of shoes are produced each year. And while we are intrigued by Puma’s RE:SUEDE edition, we can’t help wishing the brand had been more ambitious in both the scale and speed of its new sneaker concept.