Although re:Mix sits on the higher end of price points for kitchen mixers, its compelling story coupled with the design principles embedded in the product has led to an impactful crowdfunding campaign to fund its launch and over 600 pre-orders. Embed your mission into the brand narrative to garner a loyal audience and secure their buy-in.
To make re:Mix modular and easily repairable, Open Funk has bypassed glue by using puzzle joints to assemble the mixer. Designing for disassembly requires some crafty engineering to ensure faulty components can be repaired or replaced, but Open Funk is proof that it can be done with style.