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Aizome Wastecare

The serum comes with a pipette to pull up product from the vial / Source: Aizome
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7 MINUTE READ

Yasmin Ahmed

WHAT WE SAY:

The last source the beauty industry would turn to for therapeutic skincare ingredients is industrial waste, right? Well, one textile startup is on a mission to prove that its own waste can make your skin look and feel better.

Textile startup Aizome isn't playing when it says that "even our waste is good for you". To prove just how clean its state-of-the-art ultrasonic dyeing method is, Aizome has created the world's first skincare product made from industrial waste. Bottling up its own factory wastewater, the medicinal night serum – dubbed Wastecare – has not only passed rigorous cosmetic safety standards with flying colours, but it offers a range of health benefits too, thanks to indigo's impressive healing qualities. Although Wastecare is not a consumer product (yet), Aizome's thought-provoking concept is radically redefining waste.

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