On 22nd June at Goals House during the Cannes Lions International Festival of Creativity, Sian Sutherland, co-founder of A Plastic Planet and PlasticFree launched the world's first materials and systems change solution platform. 

Joined by Damian Bradfield, co-founder of WeTransfer, and Jennifer Kaminski, Executive Creative Director at NFW, they demonstrated how the new PlasticFree platform will support designers everywhere in eliminating the world of plastic pollution. Those joining the event included senior executives from the Minderoo Foundation, Landor & Fitch, EY, Mars and Salesforce.